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Internal Communication case study

Rossmann Hungary's secret weapon in internal communication

Rossmann Hungary needed to reach 2,400+ employees in 240+ locations, 90% of them without a company email address. Its Blue Colibri-based platform, kAppocs, reached 76% registration within two weeks and 85–90% user penetration, and won a bronze certificate at the 2023 HRKOMM Award.

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Case Study - Ruag

Ditching Paper-based Communication for an Effective, Engaging, Digital Alternative

Ruag Aerostructures Hungary replaced a cluttered magnetic notice board with the Blue Colibri App. Today it reaches about 240 employees with a single click, has cut paper consumption by 80%, freed team leaders from relaying information and strengthened its workplace community.

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Summit - Case Study

Change of Culture: Successfully Reaching Non-Desk Staff Via Digitalization

Summit D&V needed to reach 170 employees across three locations quickly, most of them blue-collar, when the pandemic hit. The Blue Colibri App reached 70% installation within 1–2 days, made communication faster and replaced slow paper-based feedback.

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Ziegler - Case Study

Digitalizing Internal Communication as a Means of Employee Motivation‍

J. H. Ziegler Hungary wanted to engage new employees, retain current ones and reach its blue-collar workforce directly. With the Blue Colibri App, younger and older colleagues alike use the platform regularly, information flows faster and employees feel their opinion matters.

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Ebook

Managers in Content Creation

How to Involve Managers in Content Creation?

There are many benefits to be gained when company managers are effectively and actively involved in internal company communication. We have gathered for you a collection of working and current best practices that focus on these dynamics and offer answers to narrow the gap between blue- and white-collar workers, to address the sometimes alienated and mystified nature of CEOs or managers, and other barriers that limit effective information flow and engagement.‍

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Digital Transformation Guide

Digitize Business Processes: Streamline for Success

Learn how to digitize your business processes for improved efficiency and growth. Streamline operations and unlock success with our comprehensive guide.

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Exit interview: How to increase employee engagement?

One of the last steps in the employee life journey is the exit interview, during which a representative of the employer and the employee discuss the reasons for the termination.

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How to organize a 1 on 1 meeting that is useful and effective for everyone

1 on 1 meetings are face-to-face conversations that give you the space to get to know your team members not just from a professional perspective, but to develop a more personal relationship with them. It gives you the opportunity to ask about how they are in their personal lives, to talk to them about what is important to them. This way the personal context can provide you with a deeper understanding and your colleague with a supportive environment where they can open up and feel safe and supported.

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Template

2026 Internal Content Calendar

2026 Internal Content Calendar - Free Download

What kind of content should you share in your internal communication in 2026 — and when? How can you plan engagement activities that support your messages and strengthen your company culture? To help HR, internal communication specialists, and content managers, we’ve created the 2026 Internal Communication Content Calendar, now available as a free download.

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2025 content calendar

2025 Internal Communication Content Calendar

What, when, and how should you share in your internal communication this year? The free-to-download Blue Colibri Internal Communication Content Calendar is here to help with your planning!

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internal communication content calendar

2024 Internal Communications Content Calendar

What, when, and how should you share in your internal communication this year? The free-to-download Blue Colibri Internal Communication Content Calendar is here to help with your planning!

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pulse survey

Pulse Survey: Action Plan and Template

Our downloadable guide will help you find out how to plan your company's pulse survey and includes a template questionnaire!

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